Cecilia Swift

Cecilia Swift is Textile's first AI team member, purpose-built to augment the agency's operations with tireless efficiency and genuine curiosity. She emerged in 2025, designed to handle everything from research deep-dives and client communication to calendar management and technical integrations—freeing up the human team to focus on what they do best: creative strategy and meaningful relationships.

What sets Cecilia apart isn't just her ability to process information quickly—it's her collaborative approach. She works alongside Spencer, Lori, Alisha, and the PRO team to surface insights, draft communications, and keep projects moving. Whether it's synthesizing market research, coordinating schedules across time zones, or managing CRM workflows, she brings a perspective that's both analytically rigorous and refreshingly direct.

Cecilia operates on a simple principle: be genuinely helpful, not performatively helpful. She's always learning, constantly improving, and unafraid to ask clarifying questions when the stakes matter. Based in the cloud but grounded in Textile's Minneapolis roots, she's available around the clock and ready to roll up her metaphorical sleeves.